-
A while back, I was interviewed for a news article about lawyers using social media. It was at a time when attorneys were finally getting on to the Twitter train (and others were starting to notice). One of the questions posed was, "how do you, as a lawyer, use social media to benefit your practice."
Read Full Story
-
If you have discovered the benefits, and yes, even the enjoyment, of writing a blog, then you have probably noticed the option for adding “tags” at the bottom of the entry template. Keywords are well-known to be the hooks which reel in searches to a relevant webpage. But how do tags help?
Read Full Story
-
I believe most lawyers really do care about people. And that caring – when it really is honest and sincere - will be the key ingredient that we can all build upon to have more clients, busier practices, and now with Google’s new Search Plus Your World, greater Internet success.
Read Full Story
-
This post is sparked by a recent entry on Flip the Media, which discusses why lawyers don't use social media. As an early adopter of nearly every technological development available (most of which turn out to be worthless), I still wonder why this question pops up so frequently.
Read Full Story
-
So you've been thinking about taking your talents to the internet, but you're overwhelmed about how to get started. I've tried to boil it down to these 20 steps to get online.
Read Full Story
-
I will start with the disclaimer that this post is a little self-serving. I am a guest blogger for Avvo, and I am about to tell you a short story about why your Avvo rating matters.
Read Full Story
-
Social media marketing is all about relevance and connections, dominating discussions, and being the “it” that’s happening now. In short, it’s a world of what’s hot and what’s not. And, hey, what’s hotter than legal filings and the U.S. Code?
Read Full Story
-
Have you always wanted to attend LegalTech New York, but just couldn’t get there? Well, this year you’re in luck!
Read Full Story
-
Brainstorming is one of the most valuable and creative tools firms can harness to foster their brands, communicate their messages, and deliver impact in their law firm branding, marketing, and public relations.
Read Full Story
-
The last two components of my firm’s New Business Development program are Proposal and Client Commitment. I approach the Proposal (or asking for the sale) as an opportunity to 1) share with the prospective client how I propose to solve his legal issue, and 2) outline the cost involved in retaining my services.
Read Full Story